Examples · for lifestyle apps

The products…, the glow…, then where the routine came from

A TikTok photo slideshow for women with skin worries that went viral. Here is its shape, what every slide does, and why it worked, so you can make one like it for your own app.

28×Its usual likes

23MViews

17KSaves (0.1% of views)

126Comments

3Slides

90,700 likes, where this account's other posts get about 3,290 on average. A big multiple says the format worked, not that the account is big.

What each slide does

1. The products laid out, "the skincare…"
2. Her skin, "the skin…"
3. The app's own routine screen: "the routine I got from using [app]"

Why it worked

Three slides, each a trailing "…" that makes you swipe for the next. 22.8M. Note: the glow is a made-up person's result; Unposed keeps the trail of dots, not the claim.

How to make one like it

Keep the shape and change everything else: your reader's moment in the first slide, your own advice or story in the middle, and your app where this one puts its product. In Unposed this shape is the Before and after, then the app style: paste your website, and it writes the hooks for your app in this shape, rated out of 100, and makes the slides.

The original: @viankavmacias on TikTok. Numbers from its public page when it was studied, 2026-10-13. The slides and words are its author's; only the shape is described here.

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